June 15, 2015
Dear Mr. Kent, Chairman of the Board and CEO, The Coca-Cola Company:
I am an Israeli attorney and principal of Shurat HaDin-Israel Law Center, a civilrights organization that represents American victims of terror in civil litigation in the United States courts.1 My colleague, Robert J. Tolchin, is American counsel to our organization. In addition, we have both been involved in efforts to counter racist, anti-Semitic, and anti-Israel campaigns designed to delegitimize Israel, including the second Gaza Flotilla.
Our organization is opposed to the BDS (“Boycott, Divestment and Sanctions”) movement, which is inherently racist, anti-Semitic, biased and prejudicial and has an extremist agenda that unfairly singles out Israel and Jews. The BDS movement’s goal is solely the destruction of the State of Israel and its Jewish community. It masquerades as a human rights movement, but it is singularly fixated on Israel and Jews and ignores egregious human rights abuses that do not feed its anti-Israel agenda. Thus, it ignores Hamas terrorists who shoot rockets into Israeli civilian population centers with the expressed intention of killing civilians; it ignores ISIS thugs in Syria and Iraq who routinely violate every imaginable human right as they kidnap and rape children, behead prisoners of war, burn prisoners of war alive in steel cages, and destroy archaeological treasures; they ignore the Syrian regime, with the aid of Iran and its proxy Hezbollah, dropping barrel bombs on civilian population centers; and they ignore Iran’s efforts to obtain a nuclear bomb, which is particularly alarming given its stated goal of genocide against the Jewish population of Israel. For the BDS movement to claim that it is in favor of human rights while ignoring all this is rank hypocrisy.
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