Demonization, double standard, and delegitimization: the famous “Three D’s” proposed by Natan Sharansky in 2004 have proven to be a powerful tool to distinguish between legitimate criticism of Israel, and “new antisemitism,” in which the Jewish state replaces the individual Jew as a target.
What these criteria do is reveal the irrational basis of the exaggerated charges against Israel, and help show how they are part of an emotional propaganda attack aimed at creating a strong antipathy in the listener which is not justified by facts.
These same propaganda techniques can be deployed in other venues for other purposes, such as in an attempt to damage a democratically elected political leader and influence an election. In a situation like this, the Three D’s can help us distinguish between legitimate criticism of policies and behavior – even alleged criminal behavior – and a witch hunt.
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